Oof-Da!

Branding and Package Design

March-June 2021

Adobe Illustrator, Adobe Photoshop

For this project, I was challenged to find a problem to solve that stemmed from my own personal narrative. I landed on the topic of perfectionism. I created a board game concept with the purpose of helping players let down their guard and tell stories of past mistakes in group settings between family members, friends, coworkers, or classmates.

Check out the full process, details, and development of this project by reading my case study: